Clark Orlaska's Career Background
Clark Orlaska began his sales career with C.R. Gibson as a road rep
covering Minnesota and North Dakota; advancing to Regional
Vice-President. During his tenure, regional sales grew an average of 15%
per year and his sales teams featured two #1 sales people, 25 Top Ten
sales people, and 9 Rookie of the Year candidates.

Prior to C.R. Gibson, Clark spent 3 years as a buyer with H.C. Prange, an 18
door department store chain in the upper Midwest; and two years as an
assistant buyer with Target stores. Keys to his success were good product
design, improving inventory turnover and tightly managing the department
buying budget.

After C.R. Gibson, Clark joined the Thymes. There, innovative sales team
and retailer partnerships allowed sales to triple to over $20 million and the
account base to double to over 3000 active customers. As part of the
executive leadership team, he recruited new sales teams, implemented
new sales force communication, and developed preferred account
programs. He managed a budget in excess of $2 million, an in-house team
of three and 14 sales groups with 100+ road representatives.

In 2005 he founded PRACTICAL SALES to further focus on strategic sales
and executive management, sales training, and educational programs. Top
industry manufacturers and sales agencies have tapped into his executive
management expertise. Additionally, the Gift and Home Trade Association
chose Clark to develop and deliver a new two day seminar program called
Selling in the Gift Industry, attended by over 200 sales people in 2008. A
new e-Seminar program called Stand Out and Succeed was developed and
launched in May 2009 and has also been highly rated by attendees.

To determine if Clark's background can help you achieve your goals,
contact
us!